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The Story of 永和Soybean Milk
According to the survey by China IP, most interviewed could name at least three names about 永和: 永和豆浆(yong he dou jiang)，永和大王(yong he da wang)，长河永和(chang he yong he).
Trademark
By Eva Yang, Ch...
Issue 39
2011/01/10
New
How to Operate a Brand through Domain Name Strategy — A Dialogue with Domain Name Expert Jannik Skou
The launch of .中国 Top Level Domain (TLD) in 2010 is a milestone in Internet history.
Internet & Doma...
By Sarah Luo, C...
Issue 39
2011/01/05
New
Voices from the Brand Festival of China
As with the transformation of “Made in China” to “Created in China”, some enterprises have internalized branding.
Comprehensive R...
By Doris Li, Ch...
Issue 39
2010/12/20
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How to Operate a Brand through Domain Name Strategy — A Dialogue with Domain Name Expert Jannik Skou
The Story of 永和Soybean Milk
Voices from the Brand Festival of China
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