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Copyright, Ads, and Sensational Headlines
As a business mode, "content for traffic and traffic for ads" has become fairly commonplace. Copyrights and commercials have never been closer.
Column
By Yuan Zhenfu
Issue 40
2011/03/23
New Thinking on the Copyright Protection of New Media Works
Internet piracy has become “a leading killer” of copyright protection on Chinese films and videos in the new media environment.
IP Watch
By Kevin Nie, C...
Issue 40
2011/03/08
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Trademark and Generic Name for Pharmaceutical Products
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Brand Crisis behind the Dispute of GOME
Technology Transfer to China: Guide for EU SMEs
Exclusive Market Power and Institutional Barriers for TCM Drugs
Five Predictions about the Apple Peel 520
Analytical Comments on Legal Protection of Chinese Equivalents of Unregistered Trademarks and Judicial Practice